MB 019: Why Magicians Need A Professional Photographer

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Ep19MichaelMessingTomVorjoh

 

Image Branding and Photographers

for Magicians

Why Magicians Need Professional Photographers

 

I’m a professional photographer (Julian writing) and I can tell you without a moments hesitation that you will get  great value out of using a professional photographer.  I say this not as a photographer, but as a subject, a client who has used photographers.

You will save your self untold time and the lost money that goes along with time. You will look great to your clients. You will save yourself untold stress. You will will also grow as a small business person.

This is a perfect time to start taking off the super-hero cape, the one that makes magicians think they have the power and ability to do it all, to create a show, direct the show, promote the show, do the accounting for the show and on and on it goes. Sure, some of us might be able to do this. Can we though, do it as well for the best return on our investment in time and money?

 

In this episode we talk about

  • just what a professional photo shoot can do for your magic business
  • what questions you need to ask a photographer to see if they are right for your needs
  • how long you can expect a photo shoot to take
  • just what goes on in a photo shoot
  • how you need to prepare for a smooth and successful photo session
  • where you should start looking for a photographer who understands entertainers

Resources and links mentioned in this episode

Michael Messing’s photo gallery: http://mmessing.zenfolio.com/f285166544

 

Thank you for listening

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Thanks again, Ken and Julian

Meet the Author

Julian Mather

Comments on this entry are closed.

  • David Ranalli

    Very proud of you Ken & Julian. You’ve built a fantastic blog that is massively educational and valuable. AND, you’re finding great ways to create the kinds of products that entertainers actually need. Long gone are the days of over-hyped business products that don’t measure up to what they claim. Best of luck with this Adwords service, very good idea!

    • Julian Mather

      Thanks David for your generous comments. It’s really important to Ken and I that we are judged on the results we deliver and the value we bring. I couldn’t sleep at night if I wasn’t living up to my end of the deal. There’s much more to come. Stay tuned.

    • Julian Mather

      Thanks David for your generous comments. It’s really important to Ken and I that we are judged on the results we deliver and the value we bring. I couldn’t sleep at night if I wasn’t living up to my end of the deal. There’s much more to come. Stay tuned.

  • Iain Shreeve

    GREAT podcast. My biggest take-away from this is to consider what your photos will be used for. I’m now thinking of all sorts of creative possibilities for a business-card specific image, one for school fete flyers and other opportunities where I can interact from within the image with the media the image is presented on.

    • Julian Mather

      That this episode got you thinking like that means every effort we put in has been justified. Share some results when you get a chance Iain.

    • Julian Mather

      That this episode got you thinking like that means every effort we put in has been justified. Share some results when you get a chance Iain.

    • Michael Messing

      Fantastic, Iain. It will pay off in a big way to think about how to use your promotional photos. Just make sure they are good ones!

  • steve wick

    Fantastic. I had never considered different shots for different ways of marketing and also taking into consideration how the finished brochure, webpage, or card will look depending on angles of shots. A lot of food for thought in this area. Thanks again!!

    • Julian Mather

      So to much to think about for sure. Taking the time to think about your branding and planning it out pays dividends. We have an upcoming podcast episode where we are speaking to a company that handles image branding for clients. We are going to ask them to take us through the process step by step.

    • Michael

      It’s great to hear that the podcast made you think! That’s one of my main goals as a photographer. I started doing this so that people would think about how to properly use photos. (It doesn’t hurt that I have a college degree in advertising.)

  • I just have to chip in here to say that Julian and I have taken delivery of the pictures that Michael Messing took of us at the recent magic convention. The images are truly awesome and I can share that Julian has already used one of them in an upcoming marketing campaign we are busy with. What a pro, thank you Michael.

    • Michael Messing

      It was my pleasure to work with you and Julian. Glad to hear you liked the photos!

      • Michael, hats off! The pics of Ken and Julian are great! So well created, purposely shot and very VERY useful!

  • I agree with the comments here, some great food for thought. The way live action “money shot” and some studio “product shots” can work together is not something I’ve considered. I can see how even the exercise if thinking about these shots is helpful in my ongoing work to define my brand and style. Will certainly be listening to this episode again and referring to the resources in the show notes before the next time I get a photographer